Have you ever wondered why your website did not appear on the top list when searched using the search engine? Did you consider any website optimization techniques that can help you to bring it to the top list? Here is a short discussion on Google Search Engine Optimization that you can use in order to make your site searchable using popular search engines. These tips will guide you to better understand the basics of Search Engine Optimization (SEO).
In short, Google Search Engine Optimization is basically the process of reconstructing your site so that it has higher probability to be listed among the top list when searched through the search engines. This way, it is likely that your site will be found and it could bring in more traffic to your website.
The first step in optimizing your site for search engines is to carefully consider the keywords used in defining your site. These are key phrases that best describe your business, and include them in the text on the following pages. You can use one keyword per page. Enter your keywords in places so that it is also included in the text. You can include the keyword in the page title, followed by the content page.
Next, make your site and its content visible. This way, it helps the search engine to determine the relevance of keywords. A flash website which generally has more appealing looks compared to basic HTML pages is not visible to the search engines. Note also that text you use in naming your files, links as well as tags can affect your page ranking in search engines.
Including links to other website can also improve your ranking in the search engine. Carefully choose the right website to increase your ranking. You can consider other websites that highlight the same keywords that you use, or links from relevant categories in the industry.
You can hire someone to optimize your site, but you can do it yourself if you know the tricks.
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